Moz currently uses around 40 factors to calculate the DA score, including linking root domains, number of total links, rel attributes, and others The problem It also happens to be one of the most commonly used metrics within the SEO industry to analyse the authority and reputation of a website. Today we are citing MOZ DA metrics for the reason being our, research and questioning indicated 88% of out 100 beginner SEO’s, link builders and website owners primarily relied on the MOZ DA metric. When used and understood correctly it can also help you identify fake domain metrics however, a very small percentage of it’s users actually know how make the identification.

Overall, the MOZ suite of tools can be of great assistance and defiantly help you plan out your digital marketing, SEO, and link building strategies. The problem is that determining the strength of a site, page or link by focusing on ONE metric such as DA is both inaccurate and unreliable.īefore we assume this articles intention is to bash down the MOZ DA metrics system we should point out all 3rd party domain metrics tools have their flaws, weakness and inaccuracies. How are these metrics calculated ? The problem How are fake MOZ DA metrics scores achieved ? I will increase domain authority increase moz da 50 About This Gig Why are these domain metrics scams so rampant in the industry? Does the SEO Industry Need Regulation?ĭomain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs).ĭomain Authority scores range from 1 to 100, with higher scores corresponding to greater likelihood of ranking.

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